Support Culture Clap

Online Sales Layout

At times it seems like everyone is trying to make a living online these days; and with the latest pandemic, the trend doesn't seem to be slowing down.

The market following, there are an ever expanding platforms and mechanism for accomplishing the aforementioned aspiration.

What follows in a brief reasoning for my chosen outlets, and their purpose in the Culture Clap digital ecosystem.

# Gumroad

One of the more recent entrants to the market of e-commerce, Gumroad has gained considerable traction over the past few years.

The founder struggled a bit in the beginning, though began opening up his process; and found a welcoming audience who were able to relate to his struggle. Success seemed to follow and new products are being added to their warehouse every day.

Their structure is simple. It's free to join, and they just take a chunk out of whatever sales you make. If you'd like to toss them $10 bucks every month, they'll reduce their cut and give you a couple of extras for the effort!

# You can't sell courses

At first, I had thought to sell Rebel Coding as a course through Gumroad.

Pay me money upfront and I'll give you X amount of hours for personal coaching.

Perhaps you can see the quandry that gives Gumroad; what if I never provide the hours, and the buyer wants a refund.

So be it; this actually improved my own products.

Now I just have to focus on creating the book(s); of which I have three/four in the works.

  • Rebel Coding: Just the Basic
  • Rebel Coding: Everything You Need to Know
  • The Exo-CTO Files
  • Manifesting Empathy and Other Mythical Creatures

All I gotta do is write them in a Google Doc, export them as a PDF, and poof product!

# Affiliate Sales

Affiliate sales are a big and growing business; just ask Amazon.

Or do a Google search to find plenty how-to's or a folks wanting to sell their profitable affiliate sales domains to you.

What could be easier? Write a review, include a link, and get a cut of the sales.

Gumroad makes this feature available as well.

Which I super dig, becaue that means, if I make a solid product with Rebel Coding; I can give a code to friends, and they can start making passive income as well.

I started teaching a few folks to code earlier this year, one of whom is a single mother, and other is the children of immigrants; this is a great way for me to be able to help them. And I can choose how much of a cut they get; 50-60-70 percent, YUP!

Sure they need to make a Gumroad account, but it's free.

# Speaking of account creation

That's the one difference from Patreon, consumers do not have to create a Patreon account in order to make a purchase.

It wasn't always this way, but now that it is this way ~ at times I wonder why I chose to re-start my Patreon at all.

So let's dig into that.

# Patreon

Two words: brand recognition.

Gumroad seems most known for creators making items for one-time purchases; think ebooks, and t-shirts. Though I can only speak from my own experiences, and naturally there are exceptions to the allegation.

Patreon on the otherhand seems known for creators seeking to build communities around their work. For those building projects that take time, and require consistent support.

Hence my interest in tossing my brand in the ring.

# Show-off

Potential supporters are able to see at a glance all they get when they support; the backlog the content is displayed fashionably right up-front.

Goals are able to be defined; for example, if I get supported to the tune of $150USD, supporters will have covered my health insurance!

While levels of support can be differentiated ~

There was some pushback when Patreon tried to force all of the minimum donations from $1 to $2. As while a variety of tiers can be offered, Patreon provides a place for one to crowd source an incredible level of support through small donations.

1000 people x $1 = a nice monthly paycheck for doing something you love.

# Integrations

Another facet of Patreon is their integration with Discord specifically, another community building tool.

I'll write another post about Discord later; though the short story is as follows: Discord is like Slack, but for gamers.

Don't know what Slack is?

Slack is a tool companies and organizations use for internal communications. Separate channels can be made for various topics, gifs, emojis and more can all be easily shared. It's a community communication application.

Discord has a few differences, though started on the gaming side of tech, as a platform for folks playing the same game to interact.

This platform's use has naturally expanded to others wishing to build communities around other conversations; and yours truly is no different.

As a matter of fact, I've found it to be a wonderful tool for project management.

Users can be assigned roles, and each role grants various levels of access.

So when a Karma Farmer start supporting me on Patreon, they can automatically be granted Karma Farmer access on my Discord server!

Granting them access to exclusive conversations, and exclusive abilities to participate as such.

Anywho, that's a wrap for this post.

The one other outlet I didn't cover was Paypal & Stripe; both of which I use those don't presently play as prominant a role.

When the Rebel Coding course gets completed and larger offerings made available, these tools will come into play. Especially with their integrations that allow for partial payments to be made.

As well, such systems allow for services to be sold; remember that Gumroad explicitly doesn't allow this.

And so, until the next post.

Thanks for readin'